How to Get a Zepto Franchise in India in 2023?
Mumbai-based company Zepto provides quick and express delivery of all the products that its customers demand in a time span of 10 minutes with the help of its dark stores or Zepto Franchise. Founded by Aadit Palicha and Kaivalya VohraIt, this startup specializes in quick grocery delivery.
Zepto has proved to be the table turners of the delivery business and has shocked the brands with its fast growth.
To create more than one million deliveries in 2023, it collaborated with 200+ dark company owners in 13 different locations. Zepto employs a network of "micro-warehouses" or "cloud businesses" to quickly fulfill orders.
Zepto Franchise Business Strategy
Through a network of shadowy shops or retail distribution centers, the Mumbai-based company utilizes a hotspot model to primarily service digital transactions. It focuses on the quick and fast model that has a hyper-focus on the speed of the product's delivery. This is also the USP of the startup.
A dark store is a local small business that customers cannot attend to and must place online orders for package delivery. Although underground stores are not new in the Indian industry, Aadit believes they have not yet been adequately investigated.
Additionally, the startup's cool rooms and dark warehouses are specially made to suit needs like the ease of travel, enabling packers to complete orders as swiftly as possible.
How is Zepto different from Grofers & Big Basket?
Zepto makes sure that each of the three activities—picking, packing, and bagging—requires a lead time of 60 seconds. This implies that your order might be sent from the warehouse after you submit it and before you click the check order link.
Swiggy, Big Basket, and Blinkit Franchise are three things that are typical of this type of organization. "All of them compete on Price" means just that. Customers prefer to book from the top sellers because they receive the greatest savings; however, Zepto is primarily concerned with speed.
In reality, Zepto's strategy for acquiring customers sets it apart from those businesses in a big way.
Is zepto a good option to start a business in 2024?
Yes, Zepto is a great option to invest in 2024. When starting a comparable venture, you can think about using the Zepto business model and procedure. A ready-to-use anything delivery app may be a financially rewarding investment.
About 100 pin codes will be covered, according to the business. By 2025, it is anticipated that the rapid commerce sector in India will be worth $5 billion. It is anticipated to amount to $300 million. No one in India has truly mastered marketing, according to Zepto creator Palicha.
You will discover that many older firms attempting to adopt an effective strategy need more consistency to operate according to a single model and could be more focused. The biggest issue in any significant corporation is that they participate in several activities.
Zepto Dark Store Franchise
Zepto has adopted the Zepto Dark store franchise where customers could collect the orders that they have placed online. This would reduce the queue & workforce pressure.
In Zepto Dark stores customers are not allowed to enter. Customers can only collect their products and this removes hassles and delivery issues. Zepto Dark stores can do deeper integrations. The staff knows where the stock is kept and how much is kept.
Zepto Franchise cost & Investment
Zepto has so far secured $360+ million in fundraising over four stages. On May 2, 2022, Zepto obtained its last round of Investment (Series D), which enabled the business to raise $200 million.
As a result, Zepto is getting close to a unicorn valuation. As of May 3, the startup is presently valued at $900 million. Contrary took the lead in the Zepto seed financing in September 2020.
How Zepto Franchise Owners Make Money?
Most of the service business owners earn money from getting some commission. Similarly, we have Zepto franchise owners who make money from some commission from the product that was ordered from their platform.
So, this proves that the more orders a particular franchise receives the more they make money from it. The commission percentage offered by the parent company is quite low so if you are planning to open a Zepto franchise then open after thorough market research and in the right place targeting the right market.
Benefits of Zepto Franchise
If you have used Zepto then you will know that using the app has lots of advantages and benefits. You get products delivered to your doorstep in no time. Moreover, the products sold and delivered by this company are just of the best quality and they are never damaged even though giving such rapid delivery.
Here are the benefits of opening up the Zepto franchise:-
- Rapid delivery - When you open or become a part of Zepto company the distribution quality becomes rapid and it improves enormously. You become a part of an amazing team and you get to learn lots of new things from this startup company.
- Product assortment - Companies delivering products in a very short time have a good product assortment planned. The dark stores of Zepto are amazingly designed so whenever an offer comes you do not face any difficulty in packing it and sending it to the person who has ordered it.
- Profit margin - The profit margin offered by Zepto to all of its franchise owners is something to look at. If opened in the right place and at the right time you can make it your primary source of income.
- Huge customer base - This new company has already gained lots of attraction from people across the country and they are expanding rapidly.
Disadvantages & Risks in a Zepto Franchise
Here are the risks and disadvantages of a Zepto franchise:-
- A small problem from receiving the order to delivering to final customers can make the whole process challenging and the company can easily lose customers.
- Serving groceries within 10 minutes has a heavy chance of getting damaged while delivering them.
- Delivery partners of the company are always at risk because if they are stuck in traffic lots of complaints are launched.
- When products are being delivered at a high speed then there is a huge chance of accidents.
Is Zepto profitable?
By January, Zepto would get 100,000 orders each day, according to industry sources cited by Economic Times. The business intends to reach its goal of $1 billion in annualized revenue during the next four to six quarters, according to Palicha.
The company uses technology to decide where to locate stores, where to put products, and how to avoid traffic jams when delivering goods to its 100 so-called dark stores, or micro-warehouses, in high-demand areas. The brand is now able to deliver more than 2500 different types of products within its set span of 10 minutes.
How to get a Zepto Franchise?
You need to visit the official website of Zepto and fill out a form. After you have filled out the form, mail will be sent to the email ID you registered for verification. After that, you will have to fill out the verification details and submit all the documents.
The team will verify the details, and once done; you will be authorized as a Zeptopartner. The entire process takes one working day after you have sent all your details.