Water Purifier, RO, Ionizer & Alkaline Purifiers Franchise Opportunity
Some statistics have proven that India is one of the biggest RO water purifier franchise industries in the world. You will be shocked to know that the overall water purification industry in our country is worth Rs 8000 crore and it is increasing every day.
This huge market expansion rate has opened the opportunity for many companies to come and grab customers’ attention. Currently, there are so many major players in the RO water purifier franchise industry whom customers trust blindly.
Best Water Purifier Franchise Options in India
Interestingly, the number one choice for RO water purifier franchise in India is none other than Kent Water Purification. This company is currently the top player in the market offering astonishing pre and after-sales services to customers all across the country.
But, this company is getting tough competition from others as well. Some of its top competitors known for Magic water franchise, Alkaline machine franchise, Ionizer machine franchise, Hygrogen rich water franchise, Alkaline Ionizer machine franchise :-
Eureka Forbes
| Company Name | Eureka Forbes Limited |
| Founded | 1982 |
| Headquarters | Mumbai, Maharashtra, India |
| Industry | Consumer Goods, Home Appliances, Water Purification |
| Products and Services | Water Purifiers, Vacuum Cleaners, Air Purifiers, Home Security Solutions, Lifestyle Automation Solutions, and more |
| Founder | Shapoorji Pallonji Group and Forbes & Company Limited |
| Parent Company | Shapoorji Pallonji Group |
| Key People | - Marzin R. Shroff (CEO and Managing Director) |
| - Nigel Eastwood (Executive Director) | |
| Notable Brands | - Aquaguard (Water Purifiers) |
| - Euroclean (Vacuum Cleaners) | |
| Presence | Pan-India and International presence in over 53 countries |
| Distribution Network | Extensive network of dealers, retailers, and service centers |
| R&D Facilities | State-of-the-art Research and Development centers |
| Quality Certifications | ISO 9001:2015, ISO 14001:2015, OHSAS 18001:2007 |
| Corporate Social Responsibility (CSR) | Active involvement in community development and sustainability initiatives |
| Website | Eureka Forbes Official Website |
| Popular Products | - Aquaguard RO Water Purifiers |
| - Euroclean Vacuum Cleaners | |
| - Dr. Aeroguard Air Purifiers | |
| Customer Service | Dedicated customer support, service centers, and online assistance |
| Social Media Presence | |
AquaGuard
| Brand Name | AquaGuard |
| Product Line | Water Purifiers |
| Manufacturer | Eureka Forbes Limited |
| Launch Year | 1982 (introduction of the first domestic water purifier) |
| Key Features | - Advanced Water Purification Technologies |
| - Multiple Purification Stages (RO, UV, UF) | |
| - Smart and Intuitive Designs | |
| Popular Models | - AquaGuard RO series |
| - AquaGuard UV series | |
| Technologies Used | - Reverse Osmosis (RO) |
| - Ultraviolet (UV) | |
| - Ultrafiltration (UF) | |
| Applications | Domestic and Residential Water Purification |
| Certifications | Various models compliant with national and international quality standards |
| After-Sales Service | Extensive service network, customer support, and maintenance services |
| Availability | Widely available through authorized dealers, retailers, and online platforms |
| Warranty Period | Standard warranty on parts and service, extended warranty options available |
| Customer Reviews | Positive reviews for effectiveness and reliability |
| Innovations | Continuous improvement in purification technologies, smart features, and design |
| Marketing Campaigns | Periodic promotions, advertisements, and awareness campaigns |
| Social Media Presence | - AquaGuard on Facebook |
| - AquaGuard on Twitter | |
| Official Website | AquaGuard Official Website |
PureIt
| Brand Name | Pureit |
| Product Line | Water Purifiers |
| Manufacturer | Hindustan Unilever Limited (HUL) |
| Launch Year | 2005 |
| Key Features | - Advanced Water Purification Technologies |
| - Multiple Purification Stages (RO, UV, UF) | |
| - Germkill Kit Technology for Germ Removal | |
| Popular Models | - Pureit Classic RO+UV |
| - Pureit Ultima RO+UV | |
| Technologies Used | - Reverse Osmosis (RO) |
| - Ultraviolet (UV) | |
| - Ultrafiltration (UF) | |
| Applications | Domestic and Residential Water Purification |
| Certifications | Compliant with national and international quality standards |
| After-Sales Service | Extensive service network, customer support, and maintenance services |
| Availability | Widely available through authorized dealers, retailers, and online platforms |
| Warranty Period | Standard warranty on parts and service, extended warranty options available |
| Customer Reviews | Positive reviews for its efficient purification and ease of use |
| Innovations | Continuous improvement in purification technologies and user-friendly design |
| Marketing Campaigns | Periodic promotions, advertisements, and awareness campaigns |
| Social Media Presence | - Pureit on Facebook |
| - Pureit on Twitter | |
| Official Website | Pureit Official Website |
A.O Smith India
| Brand Name | A.O. Smith India |
| Product Line | Water Heaters, Water Purifiers |
| Parent Company | A.O. Smith Corporation |
| Launch Year | A.O. Smith has been operating in India for several years, with specific products introduced over time |
| Key Products | - Water Heaters (Geysers) |
| - Water Purifiers | |
| Technologies Used | - Water Heaters: Advanced heating technologies, including electric and gas-powered models |
| - Water Purifiers: Various purification technologies such as RO, UV, and UF | |
| Applications | Residential and Commercial Water Heating and Purification |
| Certifications | Products compliant with relevant safety and quality standards |
| Distribution Network | Extensive network of dealers, distributors, and service centers |
| After-Sales Service | Dedicated customer support and service network for product maintenance |
| Availability | Products available through authorized dealers, retail outlets, and online platforms |
| Warranty Period | Standard warranty on parts and service, with options for extended warranties |
| Customer Reviews | Positive reviews for the durability and efficiency of water heaters and purifiers |
| Innovations | Continuous improvement in energy efficiency, technology, and product design |
| Marketing Campaigns | Periodic promotions, advertisements, and awareness campaigns |
| Social Media Presence | - A.O. Smith India on Facebook |
| - A.O. Smith India on Twitter | |
| Official Website | A.O. Smith India Official Website |
Blue Star India
| Brand Name | Blue Star India |
| Product Line | Air Conditioners, Water Purifiers, Commercial Refrigeration, Air Purifiers, HVAC Solutions, and more |
| Launch Year | 1943 |
| Key Products | - Blue Star Water Purifiers |
| - Blue Star Air Conditioners | |
| Technologies Used | - Water Purifiers: Multiple purification technologies, including RO, UV, and UF |
| - Air Conditioners: Inverter technology, precision cooling | |
| Applications | Residential and Commercial Air Conditioning and Water Purification |
| Certifications | Products compliant with relevant safety and quality standards |
| Distribution Network | Extensive network of dealers, distributors, and service centers |
| After-Sales Service | Dedicated customer support, service centers, and maintenance services |
| Availability | Products available through authorized dealers, retail outlets, and online platforms |
| Warranty Period | Standard warranty on parts and service, with options for extended warranties |
| Customer Reviews | Positive reviews for product performance and after-sales service |
| Innovations | Continuous improvement in energy efficiency, product design, and technology |
| Marketing Campaigns | Periodic promotions, advertisements, and awareness campaigns |
| Social Media Presence | - Blue Star India on Facebook |
| - Blue Star India on Twitter | |
| Official Website | Blue Star India Official Website |
Aqua Grand Water Purifier
Faber
| Brand Name | Faber |
| Product Line | Kitchen Appliances, Chimneys, Hobs, Cooktops, Water Purifiers, Built-in Ovens, Dishwashers, and more |
| Launch Year | Faber has been operating for several years, with specific products introduced over time |
| Key Products | - Faber Water Purifiers |
| - Faber Chimneys | |
| - Faber Hobs and Cooktops | |
| Technologies Used | - Water Purifiers: Advanced purification technologies including RO, UV, and UF |
| - Chimneys: Advanced filtration and suction technologies | |
| Applications | Residential and Commercial Kitchen Appliances, Water Purification |
| Certifications | Products compliant with relevant safety and quality standards |
| Distribution Network | Extensive network of dealers, retailers, and service centers |
| After-Sales Service | Dedicated customer support and service network for product maintenance |
| Availability | Products available through authorized dealers, retail outlets, and online platforms |
| Warranty Period | Standard warranty on parts and service, with options for extended warranties |
| Customer Reviews | Positive reviews for product quality and performance |
| Innovations | Continuous improvement in technology, design, and energy efficiency |
| Marketing Campaigns | Periodic promotions, advertisements, and awareness campaigns |
| Social Media Presence | - Faber on Facebook |
| - Faber on Twitter | |
| Official Website | Faber Official Website |
Aqua Smooth
These are some of the top and greatest companies that have captured the Indian market very well.
What Types of Products are Included in a Water Purifier Franchise?
The small machines inside a water purifier make it efficient and worthwhile. Every product that is present inside a water purifier plays a crucial role in the purification of water. If you are willing to do business in this industry then you must have some knowledge about these products.
Here are some crucial products that are present inside a water purifier:-
- RO Machines- Reverse Osmosis, commonly known as RO is a type of technology that removes a large part of contaminants from water by pushing it through a semi-permeable membrane. This machine removes chlorine as well before it pushes the water for further filtration.
- Alkaline purifier machines- It is one of the most advanced water purifiers that is mostly available on RO water purifiers. The electrolysis process is used by this machine to break down the water molecules into +H and -OH ions. It just separates the water into ionized alkaline and oxidized ionized acid.
- Ionizer machine- Another crucial machine that is present inside a water purifier. The role of this machine is to raise the pH of drinking water by using an electrolysis process where the water is separated into acidic and alkaline components.
- Alkaline Ionizer Machine- This machine has a very basic role inside a water purifier. It just makes water alkaline by adding positively charged ions to water.
How Much is the Lumpsum Investment Range to Start a Water Purifier Dealership/Franchise?
Proper investment is what you need when you choose this business. The investment also depends on the company and franchise type you are choosing. If you are planning to choose a premium franchise or dealership option then the investment would go higher than the normal franchise or dealership option.
The average investment of opening a water purifier dealership or franchise can be between Rs 1 lakh to Rs 1 crore. In franchise and dealership sales and marketing, service and repairs, and annual maintenance services are offered.
For dealership and franchise option you need to make investments in these areas:-
- Physical store- furniture, office materials, telephone, fax machine, and basic amenities
- Staff required- You being the owner must decide how many staff you want to keep for your franchise or dealership
- Technical team
- Maintenance team
- CRM skills
What is the Future Scope of this Business?
We have already given some data on how big the water purifier industry is in India. Every year so many people are becoming customers of some of the top water purifiers in this country. When they are buying the product, it's natural they are going to be needing its after-sales services after a few months.
The rapid development of our country’s economy has affected the water bodies. Again this is where many people are focusing more on purified water. Even in rural areas, people are now more focused on drinking pure water from water purifiers. All of these prove that the market is expanding every year.