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  Home   : :   Blinkit Franchise Overview: How to Start Your Grocery Empire in India in 2025
Blinkit Franchise Overview: How to Start Your Grocery Empire in India in 2025

Blinkit Franchise Overview: How to Start Your Grocery Empire in India in 2025

Written By Vikas Singh 16-05-2025

Wow! Here is an amazing business opportunity in the Franchise segment. Blinkit Franchise. Now, due to high demand of market in Insta commerce market, People are searching to start their Business with Blinkit.

Do you know, In 2013, Grofers, an on-demand online grocery delivery service based in Gurugram, India, which is now known as Blinkit Franchise, was established. This e-commerce start-up platform offers its consumers a range of daily necessities, including groceries, bakery goods, baby care products, and many more.

If you’re itching to jump into India’s massive grocery market—valued at ₹6.2 lakh crore in 2025—this franchise could be your big break. Let’s dive into the updated costs, profits, and steps to get started with a Blinkit franchise in 2025!

Customers can purchase and request their products using the Blinkit smartphone application at a predetermined time, and Grofers staff will deliver these items to the customers. The business currently runs Blinkit in over 28 Indian cities.

On December 13, 2021, Grofers completed its attempt at rebranding under the moniker Blinkit.It is regarded among the best grocery franchises in india. The creation of the new name Blinkit is consistent with the objective of the business, which is to deliver goods instantly, or in the blink of an eye.

Grofers, a combination of the words grocery and gophers, specifically denoting a person who conducts errands, was Blinkit’s prior moniker.

Blinkit Franchise Overview

Business Segment Grocery
Franchise Fee 3 Lakhs
No. of Dark Stores 300+
Total Investment Requirement 20 lakh Rupees
Other Names Grofers
Parent Company Zomato
Year of Foundation 2013
Blinkit Franchise Overview

Blinkit Franchise Initial Days

After graduating, Albinder worked for the URS Company in the USA as a transportation analyst. While at work, he met Saurabh Kumar and maintained contact with him without any inclination toward entrepreneurship.

There was a significant void in the delivery sector, as discovered by both Albinder and Saurabh. Given that many businesses were starting up at the time, they both decided to take advantage of the opportunity. In the interaction between retailers and customers, they felt the need to arrange the unorganized hyperlocal space.

At that point, they began to lay the groundwork for their startup. Their plan was to offer on-demand pickup and drop-off services as a one-stop shop for all of the clients’ local delivery requirements. This was done to make it easier for customers to get the logistics from local businesses like grocery stores, pharmacies, and restaurants. At first, they both assisted customers in getting their goods delivered from local shops and supermarkets.

The Blinkit Vision: Magic in Minutes

Blinkit’s mission is all about “instant commerce indistinguishable from magic.” In 2025, they’re pushing the pedal on speed, targeting 10-minute deliveries in all major cities. With India’s quick-commerce market growing at a 25% CAGR, Blinkit is aiming to grab a 20% market share by 2026, giving tough competition to BigBasket (37% share) and Amazon Fresh (15%). Blinkit’s current 15% share makes it a top contender in the game.

How Does Blinkit’s Franchise Model Work?

Blinkit runs on a hyperlocal, on-demand logistics system. It doesn’t own big supermarkets but partners with local kirana stores to fulfill orders. Here’s how it rolls:

Step

How It Works

Customer Orders

Orders via Blinkit app (e.g., rice, shampoo)

Partner Store

Local shop preps the order

Delivery

Blinkit’s delivery team picks up and drops off in a flash

Commission

Blinkit earns a fee from the store for each order

This setup is a win-win: local shops get more orders, Blinkit earns a commission, and customers get their groceries faster than ever.

Acquisition of Blinkit by Zomato!

Blinkit was acquired by Zomato following several months of negotiations, loans, and what-if scenarios. On June 24, 2022, when Zomato purchased the online grocery delivery company in an all-stock deal worth $568 million, the board of the well-known Deepinder Goyal-led foodtech company finally gave its approval to the acquisition of Blinkit. Up to 33,018 equity shares of Blink Commerce Pvt Ltd were purchased by the board of the latter from its stockholders. This was agreed to for a total purchase price of Rs 4,447.48 crore ($569 mn), according to the company’s most recent BSE statement.

Blinkit Franchise Model

Blinkit, operates on a marketplace business model also known as the hyperLocal on-demand logistics system. It intends to eliminate the necessity for customers to visit their neighbourhood stores to purchase consumer items in favour of online ordering. This startup does not own any supermarkets or storage facilities.

It simply collaborates with the city’s small food businesses and dispatches delivery men to pick up the goods that customers have requested from these establishments. Orders can be placed online or through their mobile application. The local grocery store owners receive more orders thanks to this tie-up arrangement, and Grofers profits from these orders by charging a fee.

Blinkit’s Revenue Model (2025 Update)

Blinkit makes money through commissions, delivery fees, and a new subscription model. Here’s the updated breakdown:

Revenue Source

Details

Commission

10-20% on orders (₹700 or less: 10-15%, ₹1,000+: 15-20%)

Delivery Fee

₹40 for orders under ₹300 (free for higher orders)

Blinkit Plus

₹99/month subscription for free deliveries and discounts

Ads & Promotions

Brands pay for in-app ads (e.g., Amul, Nestlé)

Advamtages of a Blinkit Franchise

    1. Growing earnings: Blinkit provides quick breakeven and 30% return on investment.

    1. Doing business is easy: Once the store is set up, you can go live for orders in a week and it also has a hassle-free supply chain to manage the store.

    1. Support that they offer: They provide training on warehouse management & operations and data & insights to effectively grow business.

    1. First mover advantage: The grocery retailer Blinkit opened all 100 of its locations in Delhi and the surrounding area. Thus, the first sales will be higher if you open this franchise in cities other than Delhi for two reasons. Due to the fact that it is the only Blinkit retail location in the city and the scarcity, it will generate until competitors obtain a franchise to do the same.

    1. The Indian demand: Blinkit retail store will have something for everyone, so customers won’t have to move from store to store due to lack of availability: fruits, vegetables, nutritional snacks, dairy products, fish, poultry, pasta, and other foods.

Why Choose a Blinkit Franchise? Benefits Galore in 2025

Here’s why a Blinkit franchise is a no-brainer for Indian entrepreneurs:

Advantage

What You Get

Solid Profits

30-35% ROI, breakeven in 10-12 months

Easy Peasy Setup

Go live in just 7-10 days with a smooth supply chain

Tons of Support

Training on ops, warehouse management, and AI-driven insights

First-Mover Perk

New cities (e.g., Patna, Kochi) mean higher initial sales

Desi Demand

One-stop shop—fruits, dairy, snacks, everything under one roof

What are the Requirements for Blinkit Franchise?

Blinkit Franchise Requirements: What You’ll Need

Ready to join the quick-commerce wave? Here’s what Blinkit expects:

Requirement

Details

Property

2,000-4,000 sq. ft. ground floor, parking for 15-20 bikes

Manpower

Store supervisor, staff, 2 shifts daily

Financials

₹30-35 lakh bank guarantee, ₹22 lakh total investment

Documents You’ll Need:

  • Franchise agreement
  • Aadhaar, PAN, bank details
  • GST registration
  • Store rental agreement
  • Financial background proof

Support That Blinkit Brings to the Table

Blinkit makes sure you’re set up for success with:

Support Type

What They Offer

Inventory

Full management—sourcing to returns of unsold goods

Tech Tools

Billing software, inventory ordering app with AI insights

Training

Staff training on warehouse ops and customer service

Marketing

Offline designs, online order routing, ad support

Dedicated Manager

Area Business Manager for daily ops and lead generation

 

Assistance provided by Blinkit

    • Complete inventory management from sourcing to supply, including the return of unsold products.

    • Benefits of a single point of supply for inventories include the avoidance of contract negotiations with various distributors and the ability to pick back unsold items.

    • Business advice on how to run the store, including what items to stock, how to price them, where to put them in the space, and how to advertise it.

    • Billing and inventory ordering software are all needed to run the store.

    • Training of the workforce

    • Support for offline marketing through designs and advice on execution Furthermore, local online orders will be forwarded to the store and delivered by the store partner.

    • A dedicated Grofers Market – Area Business Manager who will serve as the single point of contact for lead generation, onboarding, and managing shop operations will coordinate day-to-day activities.

What does their partner expect from them? Day-to-day retail operations, including staffing and achieving sales goals, Customer interaction, store cleanliness, and other aspects of the experience.

Blinkit Franchise Cost

Total franchise cost of a Blinkit Franchise is ₹2 Lakhs but it will take around 20 Lakhs as investment to make the store ready to go.

Total investment Rs. 20,00,000
Area requirement 1000 square feet
Franchise Fee Rs. 3,00,000
Break Even point 12 months
Return on Investment 8 percent
How much does blinkit franchise cost ?

How to apply for a Blinkit store franchise?

There are several ways to submit an application for a Blinkit grocery store franchise:

Send an email with your personal information and a request to purchase one of Blinkit’s franchises to the address listed on the website for Grofers.

You can also get in touch with the Blinkit franchise (zonal) offices and submit your inquiry and details for a response.

Future Plans – Blinkit

Blinkit had bragged that it had roughly 13% of the market, making it the third-largest online platform for food delivery after Bigbasket and Amazon. Bigbasket is the market leader with over 37 percent of the total market share, followed by Amazon with 15% of the market.

Blinkit, a Zomato affiliate, aims to be the company’s online delivery leader.

Disclaimer: The information provided in this post is for general informational purposes only and does not constitute professional advice. Please consult a qualified professional before making any decisions based on this content.

Vikas Singh

Vikas Singh

He is New Delhi-based Business Analyst and Marketing Specialist, brings 6+ years of experience in driving business growth. He has authored 100+ insightful articles on new business ideas and franchise opportunities, empowering entrepreneurs with actionable strategies.

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